What Is Indexing and Why You Should Avoid Duplicate Pages

What is indexing and how does duplicate content affect it? Duplicate pages confuse search engines and dilute SEO signals, making it harder for bots to decide which version to index. Google may skip indexing duplicate content entirely or penalize the entire domain. Use canonical tags, redirect strategies, and consistent URLs to avoid duplication. Each indexed page should serve a unique purpose. Clean, original content helps Google understand your site’s value and improves indexing speed and scope.